Drivewyze - Marketing Specialist

We’re looking for someone with excellent writing and campaign skills, a love for detail, a skilled eye for design, and a drive to succeed, to join the Drivewyze and Intelligent Imaging Systems family as part of our Marketing team.

Our Marketing team defines our voice and style. They’re responsible for the truly creative and ground-breaking ways that we communicate with our prospects and customers. As a creator, contributor, writer and designer, you’ll play a key role in our success.

Drivewyze is disrupting the commercial trucking industry by delivering unsurpassed time-saving and cost-effective driving solutions to commercial vehicle operators and carriers. We’re on a mission to revolutionize highway safety and efficiency throughout the US and Canada, and we are growing fast.

Drivewyze’s parent company, Intelligent Imaging Systems Inc. (IIS), is a supplier and integrator of some of the most advanced commercial vehicle inspection and safety systems today. We provide transportation and law enforcement agencies with the industry’s most technologically advanced tools in an effort to make the goals of safety and security more efficient and effective.

Location:

Edmonton AB, Canada

Position Description:

Reporting to the Vice President of Marketing, the Marketing Specialist will help create powerful messaging tailored for our diverse markets and users, delivered through many different advertising and promotional channels.

Here, you will get a chance to show off your excellent campaign, writing and graphic design skills. You will touch almost every marketing team project, by brainstorming on engaging campaigns, helping design print and electronic messaging, collaborating on events, and more. Your creative work will resonate with targeted groups of customers and prospects, and will be delivered in the form of online and print advertising, event showcases, sales presentations, partner co-marketing activities, videos and more. You’ll share our passion to closely measure the results of our efforts, in order to continually refine our approach.

Responsibilities:

  • Assist with the creation and maintenance of digital and print content, blog posts, case studies, sales collateral and presentations, sales and customer training materials, videos, advertising, social media content, event messaging, and other public facing messaging

  • Develop and execute programs and campaigns that support our strategic objectives

  • Collaborate with various stakeholders, including the Marketing and Sales teams, contracted outside agencies and vendors, our partners’ marketing organizations, our trucking association and enforcement agency partners, and others, to develop compelling and successful marketing campaigns and content

  • Help measure, analyze and report on campaign results and recommend next steps

Required Skills and Qualifications:

  • A degree in marketing, communications, business or a similar bachelor’s degree or higher

  • Excellent writing skills

  • Experience with Adobe Creative Suite – Photoshop, Illustrator, In Design

  • At least three years’ marketing experience (preferably in the technology space), with a portfolio of work

  • Creative and unconventional thinking, the ability to uncover innovative messaging and positioning

  • Organized, with a close attention to detail

  • Ability to work under tight deadlines

  • Experience with web design and/or video production would be an asset

 

Contact:

If you are interested in joining our dynamic team and meet the qualifications, please send your resume along with a letter of intent to:

Email: djohnson@drivewyze.com

Subject: Marketing Specialist — Edmonton