What can go wrong if you don't prioritize customer validation?

In this week’s Facebook Live chat, Tiffany shares all of the things that can go wrong if you don’t prioritize customer validation at the very early stages of your product development.

Sometimes it can feel like taking the time to prove that your customers experience the problem your gut is telling you that they do is postponing all the fun parts of entrepreneurship. We all want to dive into prototypes, product roadmaps and even marketing, but if you don’t understand your customers' pain points and how you can create the most value for them, it’s like building a house on quicksand.

If you want to lay a solid foundation for your product idea, join us for Preflight 1 - Customer Validation. You’ll spend five-weeks getting to know your customer inside and out, while you learn the fundamentals of lean startup strategy. Our next session starts on Saturday, March 16th!